Step 1: Select the best partner hotel with strong development potential
Step 2: Tailor the Club Gold Program to the hotel’s needs and the local market
Step 3: Invite over 2,000 individuals in the target market to join the club. The hotel greatly benefits from the member’s frequent visits and consumption. The invitations simultaneously enhance the hotel’s brand awareness.
Step 4: Integrate the program into the nationwide club membership network which includes 30 successful programs. This will bring more customers to every participating hotel in the network and strengthen the marketing competitiveness for each.